April E. Wilson —

Healthcare revenue cycle and analytics leader

I lead revenue cycle, analytics, and product strategy in complex healthcare environments, with a focus on modernization, compliance, and the patient financial experience.

Author and co-author of multiple books and companion guides on healthcare revenue cycle management, analytics, and patient financial experience.

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Books and Publications

Professional Focus

  • Healthcare revenue cycle strategy, from front-end access through patient payment

  • Analytics-driven leadership in highly regulated healthcare environments

  • Product and go-to-market strategy in B2B healthcare and SaaS

  • Author of a portfolio of published works on revenue cycle and analytics

  • Emphasis on transparency, affordability, and sustainable financial performance

Selected Publications

Selected publications on revenue cycle strategy, analytics, and patient financial experience.

RCM 2030: Strategy and Survival for Revenue Cycle Leaders
A forward-looking guide for healthcare CFOs and revenue cycle executives navigating policy change, automation, and patient financial transformation.

RCM 2030 Companion Guide: Workforce Modernization
Practical guidance for redesigning revenue cycle teams amid automation, AI, and ongoing staffing disruption.

RCM 2030 Companion Guide: Revenue Cycle Operations
An operational playbook for front-to-back execution, performance management, and sustainable modernization.

Your Hospital Bill Survival Guide
A consumer-focused guide to understanding hospital bills, charity care, and financial assistance.

Additional published works include Digital Analytics 101, Humanizing Revenue Cycle Management, Reinventing Revenue Cycle Management (co-author), and companion guides on policy and regulation.

About

My work sits at the intersection of healthcare finance, analytics, regulation, and human behavior. I’ve spent more than two decades working across revenue cycle technology, analytics, and patient financial strategy, with a focus on making complex systems more transparent, measurable, and sustainable — for both institutions and the people they serve.

Who I work with

  • Hospital CFOs and revenue cycle leaders

  • Healthcare and health-tech executives

  • Recruiters and hiring managers

  • Conference organizers and podcast hosts

Get in touch.

For job opportunities, speaking or podcast invitations, or media inquiries, please reach out here.